Looking for a hotel experience that combines rich history, modern luxury, Southern hospitality, and the charm of Chip and Joanna Gaines? Welcome to Hotel 1928 Waco Texas — a boutique hotel that’s turning heads and stealing hearts. Whether you’re a Fixer Upper fan, a foodie, a history buff, or just someone looking for a unique and cozy place to stay, Hotel 1928 is calling your name. Let’s take a full tour of this gem, from its history and pricing to nearby attractions and star-studded guests. 🎬🍷
📌 Overview: What is Hotel 1928 Waco Texas?
Hotel 1928 is a boutique hotel located in downtown Waco, Texas, masterfully restored by the famous renovation duo Chip and Joanna Gaines in partnership with AJ Capital Partners. Opened in late 2023, this hotel has quickly become a destination in itself.
- Location: 701 Washington Avenue, Waco, TX 76701
- Phone Number: (254) 342-3911
- Official Website: hotel1928.com
This beautifully restored building originally opened in 1928 (hence the name) as the Grand Karem Shrine. The Gaineses reimagined it into a 33-room boutique hotel that embraces vintage charm while offering modern luxuries.
Expect chandeliers, velvet, custom tile work, arched windows, and a whole lot of Magnolia signature style. It’s not just a hotel — it’s an experience.
🏛️ The History Behind Hotel 1928
Built in 1928 as the Grand Karem Shrine Building, the structure was originally a place for events and gatherings. It featured ornate architecture inspired by Moorish and Middle Eastern styles. It sat quietly for decades, full of stories but in need of revival.
Enter Chip and Joanna Gaines! Known for restoring homes, they took on this ambitious project and transformed the old shrine into a boutique hotel, preserving the historic details (like terrazzo floors and arched windows) and infusing it with Magnolia charm.
Their journey in restoring Hotel 1928 was even featured in a Magnolia Network series, showing the love and labor behind the scenes.
The couple wanted to create something meaningful and enduring in Waco, a town they’ve helped transform. Their goal? To provide a luxurious but warm experience where guests can connect with the city’s past, present, and future.
🛏️ Rooms & Suites: A Blend of Vintage and Modern
Hotel 1928 has 33 guest rooms that are nothing short of Instagram-worthy. Each room is unique, but all offer:
- Antique-inspired furnishings
- Velvet couches, vintage rugs, and soft lighting
- Luxurious bathrooms
- High ceilings and original architectural features
- Magnolia-style comfort and warmth
You’ll also find thoughtful details like old photographs, curated books, retro radios, and comfy robes. Room types range from cozy king rooms to indulgent suites with clawfoot tubs and panoramic views.
Pro Tip: Request a corner suite for the ultimate aesthetic stay.
💸 Hotel 1928 Prices and Booking
Wondering about Hotel 1928 pricing? It’s a luxury boutique stay, so rates vary based on season and room type.
- Standard rooms: $285–$350/night
- Suites: Upwards of $450/night
- Peak times: Spring and fall weekends, holidays, and Fixer Upper fan events
👉 Reservations can be made directly on the official website or via travel sites like Expedia or Booking.com.
Booking Tips:
- Book at least 2–3 months in advance if planning for a Magnolia event or festival
- Weekday stays can be 15–20% cheaper
- Use promo codes from email sign-ups for potential discounts
🍳 The Brasserie at Hotel 1928 + Other Dining Options
If you’re looking to eat well in Waco, this hotel has you covered with three on-site dining venues:
🥂 The Brasserie at Hotel 1928
A beautiful nod to European elegance mixed with Southern flair.
- Southern classics with a modern twist
- Crowd favorites: Shrimp & grits, ricotta pancakes, fried chicken
- Elegant but welcoming atmosphere
- Locally sourced ingredients and seasonal menus
🍷 Bertie’s on the Rooftop
- Rooftop bar & dinner spot with incredible views
- Craft cocktails, seasonal dishes, and romantic vibes
- The place to be for sunset drinks
☕ The Café at Hotel 1928
- Cozy, casual spot for coffee and light bites
- Great for mornings or a quick mid-day recharge
- Excellent pastries and strong coffee (a Joanna must-have!)
Restaurant Reservations are recommended, especially on weekends. The Brasserie and Bertie’s also take walk-ins but fill up quickly.
🧳 Things To Do at Hotel 1928 Waco TX
Besides sleeping and eating? There’s plenty to keep you busy:
- 📚 Library Lounge: Relax in a moody, cozy room full of books curated from Texas literary legends.
- 🛍️ Gift Shop: Curated by Joanna herself, featuring Magnolia-style home goods, books, and gifts.
- 📸 Instagram Moments: The lobby, rooftop, and hallways are designed for aesthetic lovers.
- 🎉 Event Spaces: Hosting a wedding or corporate event? There’s 6,600 sq ft of elegant space.
- 🎨 Art Installations: Unique local artwork fills the space, changing seasonally.
And don’t forget the Magnolia walking tours available nearby that often begin or end right at the hotel.
🌆 Nearby Attractions in Waco TX
Your stay at Hotel 1928 puts you within walking distance or a short drive from:
- Magnolia Market at the Silos 🛒
- Dr. Pepper Museum 🥤
- Texas Ranger Hall of Fame 🤠
- Waco Mammoth National Monument 🦣
- Cameron Park Zoo 🐾
- Baylor University 🎓
- Waco Suspension Bridge & Riverwalk 🌉
- Waco Tours (Fixer Upper-themed!) 🚌
Whether you’re into history, nature, or shopping, there’s something for everyone just steps away.
🌟 Hotel 1928 Review Roundup
Let’s talk real reviews:
⭐ Tripadvisor: 4.7/5
⭐ Google Reviews: 4.8/5
⭐ Booking.com: 9.3/10
Guest feedback:
- “Absolutely stunning interiors and the friendliest staff.”
- “A true luxury experience in a small-town setting.”
- “Loved every bite at the Brasserie.”
- “You can feel Joanna’s touch in every room.”
Even travel bloggers and YouTubers are raving about it — the aesthetics, the service, and the Magnolia magic.
🎬 Celebrities at Hotel 1928
Since its opening, Hotel 1928 has attracted its fair share of celebrities and influencers, especially those in the design and lifestyle world.
While names are mostly kept hush-hush for privacy, sightings have included popular HGTV stars, country music singers, and big-name interior designers. Chip and Jo themselves are often spotted around the property.
📆 When’s the Best Time to Visit?
- Peak Time: Spring (March–May) and Fall (Sept–Nov)
- Off-Peak: Summer weekdays and January-February
Avoid major Magnolia events if you want a quiet stay — or plan your trip around them if you want the full Waco experience!
🤔 FAQs About Hotel 1928 Waco Texas
Q: Is parking available?
Yes — both valet and self-parking options.
Q: Is the hotel pet-friendly?
Unfortunately, no. Only service animals are allowed.
Q: Does the hotel have Wi-Fi?
Yes — high-speed Wi-Fi is included in your stay.
Q: Can you book event space?
Absolutely! Perfect for weddings and gatherings.
Q: Can I visit the restaurant without staying at the hotel?
Yes — The Brasserie and Bertie’s welcome all visitors.
Q: How far is Hotel 1928 from Magnolia Market?
Only about a 5-minute walk!
Q: Does the hotel offer spa or wellness services?
Not yet, but future plans may include wellness partnerships.
🧠 Insider Tips for Your Stay
- Ask for a room with a view toward downtown — sunsets are spectacular.
- Plan a weekday stay for better prices and fewer crowds.
- Grab brunch at The Brasserie — their lemon ricotta pancakes are unforgettable.
- Check the Magnolia calendar for special events, book early if you’re attending one!
- Don’t skip the gift shop — it’s Joanna Gaines-approved and has great souvenirs.
- The rooftop bar is magical at sunset, but also fun during cooler late mornings!
✅ Conclusion: Is Hotel 1928 Worth It?
1000x yes! 🙌 Whether you’re coming to Waco for a Magnolia pilgrimage, a romantic getaway, or just a really good night’s sleep, Hotel 1928 Waco Texas delivers an unforgettable experience. It’s a slice of history, a touch of luxury, and a whole lot of Southern hospitality.
With its gorgeous design, exceptional service, incredible food, and perfect location — Hotel 1928 isn’t just a place to stay; it’s part of the Waco adventure.
So go ahead — book that stay, sip a rooftop cocktail, and soak in the charm. 🍸💤
👉 Visit hotel1928.com to make a reservation
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